The interview

A structured interview, twenty minutes, no jargon needed.

The interview is a structured conversation, not a free-text box. We ask what you do, who it's for, what proves it, and what the visitor should do next. Your answers go into the content model directly, no copy-paste, no reformatting. When the interview ends, a full site draft is waiting.

What do you do?

Not your industry. What a customer pays you to do.

Who's it for?

Specifically. Not 'businesses', what kind, at what size, with what problem.

What's the proof?

Clients, case studies, metrics, quotes. Anything that shows you've done it before.

What happens next?

What should a convinced visitor do? Call, book, buy, email, subscribe?